A Fine and Specialty Chemicals Consultancy
Dedicated to Restoring the B2B Customer Experience
Primed exclusively toward middle market fine and specialty chemical companies, Schafran Associates is a boutique sales, marketing, and business development advisory/consultancy that can jump-start your customer experience and establish priorities for sustainable, incremental growth by:
Realigning business around your customer needs for long-term, mutual success
Introducing marketing best practices to deliver quality leads to your sales teams
Refocusing your portfolio on high-value product and service opportunities
Building effective pipelines for your business development programs
“A lot of companies focus on the old notion that it costs 5x more to get a new customer, but in doing so, they lose focus on what really matters - connecting with customers and delivering value - now and in the future.”
FORBES
Which of These Scenarios Can You Relate to Most?
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“We’ve always relied on our established customers to get us through tough times. Now, we’re ready to acquire new customers and expand into fresh markets, but we simply don't know how.”
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“We’re so focused on capturing revenue and increasing shareholder value that we tend to lose sight of what matters most - the customer experience.”
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“We’re growing so rapidly that our most strategic projects are systematically shelved. We just don’t have the resources to manage business contingency planning or portfolio rationalizations.”
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"Our marketing program isn't producing the results we anticipated. Something's wrong and we can't figure it out on our own, especially with our current workload."
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“We’re losing faith in our sales team. KPIs and analytics are way off target. Ownership wants to make drastic changes. We need someone to straighten this mess out, and fast.”
When nagging issues like these go unaddressed, they amplify your risk and result in chaotic growth, loss of market share, or stagnancy.
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The Strategic Impact of Virtual Assistants on Your Business
Every business, no matter how small, should think about virtual assistants. Having a team of helpers can save time, get more done, and grow your business.
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Devising a USA Go-to-Market Strategy
The USA is an undiscovered country, with all sorts of logistics, cultural, and segment-specific challenges. Do overseas companies truly understand our requirements?
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Haven't Bothered with a Business Plan Yet? Get Started
So you’ve contemplated starting a new business, discovered an opportunity to purchase a business, perhaps own or maybe manage a business in the B2B or B2C space. What’s your first task? Before you measure for new drapes or office furniture, focus on the essentials.
Proud sponsor of the New Jersey Chapter of the Society for the Advancement of Material & Process Engineering (SAMPE)
